Lana Rubinstein

I often refer to Risk Strategies as my third child (eldest and best behaved). I joined Risk Strategies two months after Peter established the business. Over the last 15 years we’ve worked hand-in-hand to build a firm that is highly regarded for its integrity, hard work, focus on relationships, quality work and commitment.

I’m driven by success. But, for me success is measured by the success of our clients, our team and our business. I believe in leading by example, working hard, being inclusive, adaptable, pragmatic and most importantly outcome focused.

I work ‘with’ clients, not ‘on’ clients. I look to intimately understand your needs and measures of success, and then develop and implement effective and sustainable solutions that align with your business.